Driving Growth for a European Auto Service Shop
Client Industry: Automotive Repair
Location: United States
Timeline: 6 Months
Challenge
The client, a European auto repair shop, needed help increasing leads, appointments, website engagement, and overall online visibility in a highly competitive local market.
Objectives
Increase phone call leads and monthly appointments
Improve website traffic and engagement
Boost brand visibility and trust
Our Strategy
Pinecone Media developed a comprehensive digital marketing strategy:
Full Digital Audit: Reviewed website, social media, and reviews to identify areas of improvement
Targeted SEO: Optimized the website with high-intent keywords to improve search engine rankings
Google Ads Campaigns: Reached local audiences searching for auto repair services with high-performing ads
Social Media Marketing: Built trust and awareness with engaging content and targeted social ads
Review Management: Amplified reputation with positive customer reviews and testimonials
The Results
In just six months, the client saw dramatic improvements:
70% increase in website user engagement
300% boost in overall website traffic
49% increase in appointments

CLIENT •
European Auto Service
CATEGORY •
PAID SEARCH (PPC)
DATE •
Nov 21, 2024
AUTOMOTIVE SERVICE
Pinecone Media’s digital strategy including SEO, Google Ads, and review-driven social media, helped a local automotive shop gain a massive edge in a competitive market. The result: a 300% surge in traffic, 70% higher engagement, and nearly 50% more appointments, all without increasing their service footprint.