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Driving Growth for a European Auto Service Shop


Client Industry: Automotive Repair
Location: United States
Timeline: 6 Months


Challenge

The client, a European auto repair shop, needed help increasing leads, appointments, website engagement, and overall online visibility in a highly competitive local market.


Objectives

  • Increase phone call leads and monthly appointments

  • Improve website traffic and engagement

  • Boost brand visibility and trust

Our Strategy

Pinecone Media developed a comprehensive digital marketing strategy:

  • Full Digital Audit: Reviewed website, social media, and reviews to identify areas of improvement

  • Targeted SEO: Optimized the website with high-intent keywords to improve search engine rankings

  • Google Ads Campaigns: Reached local audiences searching for auto repair services with high-performing ads

  • Social Media Marketing: Built trust and awareness with engaging content and targeted social ads

  • Review Management: Amplified reputation with positive customer reviews and testimonials

The Results

In just six months, the client saw dramatic improvements:

  • 70% increase in website user engagement

  • 300% boost in overall website traffic

  • 49% increase in appointments

CLIENT • 
European Auto Service
CATEGORY • 
PAID SEARCH (PPC)
DATE • 
Nov 21, 2024

AUTOMOTIVE SERVICE

Pinecone Media’s digital strategy including SEO, Google Ads, and review-driven social media, helped a local automotive shop gain a massive edge in a competitive market. The result: a 300% surge in traffic, 70% higher engagement, and nearly 50% more appointments, all without increasing their service footprint.

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